SWLABEL showcases eco-friendly in-mold label materials at Eurasia Packaging

Zhejiang Shawei Digital Technology Co.,Ltd presented its SWLABEL label materials at the Eurasia Packaging Istanbul fair in October 2024, highlighting recycling-friendly substrates, BPA- and BPS-free options, and in-mold labeling capabilities. The pitch targeted converters and packaging buyers in Eurasia looking for materials that hold up in high-speed automation and support recycling goals.

Why it matters: - Packaging buyers in Eurasia need label materials that work on high-speed automated lines and still meet recycling and chemical-safety requirements. - SWLABEL positioned its materials as a way to reduce defects, protect barcode readability and support circular packaging designs. - The company also used the show to target markets across the Middle East, Eastern Europe and the Commonwealth of Independent States.

What happened: - Zhejiang Shawei Digital Technology Co.,Ltd exhibited at the Eurasia Packaging Istanbul International Packaging Industry Fair in October 2024. - The company markets globally under the SWLABEL brand. - SWLABEL presented four product categories: Thermal Paper, Thermal PP Synthetic Paper, Semi-glossy PP and Cash Paper. - The company also used the event to discuss export packaging methods and local operating conditions with converters and packaging distributors.

The details: - SWLABEL said its Semi-glossy PP and Thermal PP synthetic papers are designed to be recycling-friendly and compatible with standard polyolefin recycling streams. - The thermal paper line includes options free of Bisphenol A and Bisphenol S. - Zhejiang Shawei Digital Technology Co.,Ltd has 22 years of coating and slitting experience. - The company uses multi-station coating lines to apply polymer and adhesive layers to different face stocks. - The company said its materials can be supplied as jumbo rolls, mini rolls or custom sheets with thickness held within technical tolerance. - SWLABEL described export packaging protocols that include protective film wrapping, moisture barriers and reinforced palletizing. - The technical team reviewed container labeling, automatic dispatch lines and variable-temperature storage scenarios during the exhibition. - The company said its in-mold labeling work uses heat-activation layers and substrate rigidity designed to avoid distortion during blow molding or injection molding. - In-mold labeling integrates the label directly with the container wall and removes the need for post-mold adhesive application.

Between the lines: - The exhibition gave SWLABEL a chance to calibrate products for local needs, including scratch resistance, low-temperature barcode readability and clean contrast for optical sorting systems. - The company is trying to win supply-chain trust by emphasizing tested material properties and batch consistency rather than broad marketing claims. - The focus on in-mold labels suggests SWLABEL sees demand for packaging designs that simplify downstream recycling.

What's next: - SWLABEL said it will keep refining formulations for the Eurasian market based on field feedback. - The company plans to continue quality management and direct technical support for converters and brand owners. - Packaging professionals can review product specifications and custom roll dimensions at the company’s website.